Spotlight on Broadway Website

The Broadway Theater district in midtown Manhattan, in New York, has endless stories. You can come at it from the perspective of the actors, the individual theater buildings, or even their locations in the footprint of Manhattan. Each approach has incredible depth and breadth.

Representing this diversity on a website provided the opportunity to consider content navigation as part of the design. The website allows exploration of the depth and breadth of the stories using similar gestural approaches. 

The content in environments like this is rarely static. So this required a well defined technical strategy for content management, which ensured long-term reliability and stability. The solution was based on a well vetted Open Source CMS, that allowed for all the user-experience customization we needed.

‍